PARIS, Aug. 24, 2012 /PRNewswire/ -- MIPCOM today announces that Adriana Cisneros, Vice Chairman and Director of Strategy of the Cisneros Group of Companies, will be the guest headline speaker for MIPCOM's inaugural "LATAM Global Dealmakers Networking Lunch," a new senior-level gathering of the 80 most influential entertainment executives from Latin America and worldwide who are driving the explosive growth in international co-productions and media investment deals in and out of the Americas.
Sponsored by Telemundo Internacional, the keynote and lunch will take place on October 9 at the Carlton Hotel. MIPCOM (8-11 October, Cannes, France), is organised by Paris-based Reed MIDEM.
During this exclusive MIPCOM address, Adriana Cisneros will lay out a compelling vision for "the new Latin American decade," sharing her unique insight as a business executive and philanthropic leader navigating a rapidly evolving media landscape during the region's unprecedented period of economic growth and creative renaissance. As a third-generation leader of the Cisneros Group, the parent company of Venevision, Adriana Cisneros is overseeing the company's transformation from a pan-regional Latin American enterprise to one increasingly focused on opportunities in the U.S., Hispanic and global markets. Her talk will centre on harnessing the region's momentum to expand television production, media investment, digital audience engagement and multi-screen distribution throughout the Americas and around the world.
"Adriana Cisneros is one of the industry's most inspiring executives, recognised for both her global business and philanthropic leadership, a hallmark of the Cisneros family enterprise for three generations," comments Laurine Garaude, Director of Reed MIDEM's Television Division. "Her vision for 'the new Latin American decade' will elevate the conversation on Latin America, bringing into focus the enormous business and creative potential of the region for entertainment executives worldwide."
"I am delighted to participate in this forum of global significance, and to have the opportunity to share industry trends and the impact of the new technologies with world-class colleagues," says Adriana Cisneros. "While the Cisneros Group holds a leading position in the Spanish-speaking world -- where there is a market of 450 million Latin American consumers and 50 million Hispanics in the United States -- we are always exploring opportunities for co-productions and media investment deals in new markets and different languages."
The invitation only gathering aims to create the first-of-its-kind international platform for senior-level executives attending MIPCOM who are focused on expanding co-productions and entertainment deals in and out of Latin America. The lunch will be attended by a diverse cross-section of executives representing major studios, television broadcasters, production companies, technology and digital media.
Adriana Cisneros is Vice Chairman and Director of Strategy of the Cisneros Group of Companies, one of the largest privately held media, entertainment, telecommunications and consumer products organisations in the world. The Cisneros Group wholly owns or controls companies involved in activities ranging from broadcast television and television production, to consumer products and real estate. The Group sells TV programming and other media content on five continents and in over 90 countries. Its media and entertainment holdings include Venevision, the leading television network in Venezuela; Venevision International, a global Spanish-language entertainment company; and Venevision Productions, a supplier of top-tier programming for North American and world audiences.
Since 2009, Adriana Cisneros is President of the Fundacion Cisneros, a non-profit organisation founded by Gustavo Cisneros and Patricia Phelps de Cisneros to improve education in Latin America, and foster global awareness of the region's heritage and its contribution to world culture. Adriana Cisneros also oversees the educational initiatives developed by the Fundacion Cisneros.
About MIPCOM – MIPCOM is the year's most anticipated global market for entertainment content across all platforms. Each Autumn, the industry's international heavy hitters – from TV and film – converge in Cannes to create a new world of entertainment. MIPCOM turns every moment into an opportunity, transforming four days of meetings, screenings and conferences into deals – from blockbuster programming to ground-breaking partnerships. And the children's entertainment industry gets an early start at MIPJunior, where key international buyers, sellers and producers gather to present, discover and screen content at the world's showcase for kids programming. Please visit www.mipcom.com
SOURCE Reed MIDEM